What Does The Term “Coke Bottle” Mean?

The term ‘coke bottle’ refers to a body shape that is characterized by a small waist and curvaceous hips and bust, resembling the silhouette of an hourglass. This article aims to explore the historical origins and popularity of the ‘coke bottle’ figure, as well as its physical characteristics.

Additionally, it will discuss the cultural perception of this body shape and its impact on body image. Ultimately, this article seeks to promote a celebration of body diversity by recognizing and embracing different forms of beauty.

What Does The Term “Coke Bottle” Mean?

The term “coke bottle” is often used to describe a curvy and hourglass-like shape, resembling the silhouette of a classic Coca-Cola bottle. It refers to a narrow waist and wider hips, creating a balanced and visually appealing figure. This term is commonly used in discussions about body shapes and proportions, especially in fashion and beauty contexts.

Key Takeaways

  • The term ‘coke bottle’ refers to a curvaceous body shape with a narrow waist and wider hips and bust, which is seen as an indicator of fertility and reproductive potential.
  • The ‘coke bottle’ body shape originated in the early 20th century and has been idealized as a symbol of consumerism and aesthetic appeal.
  • There is a societal perception of beauty influenced by media, promoting certain body types as ideal, which can have negative effects on self-esteem and body positivity.
  • However, there is a growing shift towards embracing and celebrating body diversity, with the body positivity movement advocating for acceptance of all body types and the fashion industry playing a role in challenging traditional beauty standards.

Definition of the ‘Coke Bottle’ Body Shape

The term ‘Coke Bottle’ body shape refers to a curvaceous physique characterized by a narrow waist and proportionally wider hips and bust. This body shape has gained evolutionary significance as it is believed to be an indicator of fertility and reproductive potential in females.

The hourglass figure, which is synonymous with the ‘Coke Bottle’ body shape, has been considered attractive across different cultures and time periods. In terms of fashion trends, this body shape has influenced clothing styles that accentuate the waistline while enhancing the curves of the hips and bust. Designers often create garments that flatter this particular body shape, highlighting its natural proportions.

The ‘Coke Bottle’ body shape continues to be admired and sought after in contemporary society due to its timeless appeal and association with femininity.

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Historical Origins and Popularity

Originating in the early 20th century and gaining widespread popularity, the iconic glass container shaped like a curvaceous silhouette became a symbol of consumerism and aesthetic appeal. This distinctive shape, often referred to as the “Coke bottle” due to its resemblance to the Coca-Cola bottle, has had evolutionary significance in terms of human attraction and fertility cues. The fashion industry has also been greatly impacted by this hourglass figure, as it became an idealized body shape for women. To further understand the impact of this figure on society, we can examine its representation in popular culture and media. The following table showcases notable examples:

1950sMarilyn Monroe
1990sJennifer Lopez
2010sKim Kardashian

Overall, the “Coke bottle” figure holds both evolutionary significance and has made a lasting impact on the fashion industry.

Physical Characteristics of the ‘Coke Bottle’ Shape

Characterized by a distinct hourglass figure, the ‘Coke bottle’ shape is characterized by a narrow waist and curvaceous hips and bust. This body shape has been highly regarded throughout history as it represents femininity and fertility.

The hourglass figure is defined by the waist to hip ratio (WHR), which refers to the measurement of the circumference of the waist divided by that of the hips. A WHR of around 0.7 is often considered ideal for women with an hourglass figure. This specific body shape has been associated with attractiveness across different cultures and time periods, as it signifies reproductive health and genetic fitness.

The ‘Coke bottle’ shape continues to be admired in contemporary society, albeit subject to changing beauty standards and preferences.

Cultural Perception and Body Image

Cultural perception and body image are influenced by societal standards of beauty and often shape individuals’ ideals of attractiveness. The media plays a significant role in shaping these perceptions by promoting certain body types as the ideal standard. This can lead to negative effects on individuals’ self-esteem and body positivity, as they may feel pressure to conform to these unrealistic standards. Body positivity movements have emerged as a response to this cultural phenomenon, advocating for acceptance and appreciation of all body types. Despite these efforts, media influence remains pervasive, with advertisements, movies, and social media platforms continuing to emphasize narrow beauty ideals. To illustrate this point further, the following table highlights common societal beauty standards compared to more diverse representations:

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Societal Beauty StandardsDiverse Representations
Fair skinDark skin
Long straight hairNatural afro-textured hair

Embracing and Celebrating Body Diversity

Embracing and celebrating body diversity requires a shift in societal perceptions of beauty and an acknowledgement of the importance of representation in mainstream media.

Body positivity, as a movement, aims to challenge traditional beauty standards and promote acceptance of all body types.

The fashion industry plays a significant role in shaping these ideals by showcasing certain body types as desirable or aspirational. However, there has been a growing demand for greater inclusivity within the industry, with consumers seeking representation that reflects their own diverse experiences and bodies.

Recognizing this, some brands have started featuring models of various sizes, races, ages, and abilities in their campaigns. By doing so, they are not only fostering an environment of body positivity but also sending a powerful message about inclusivity and self-acceptance to society at large.


In conclusion, the term ‘Coke Bottle’ refers to a body shape characterized by a slim waist and curvy hips, resembling the silhouette of a Coca-Cola bottle. This body shape has historical origins and has been popularized in various cultures.

The physical characteristics of the ‘Coke Bottle’ shape include an hourglass figure with defined curves. Cultural perception and body image surrounding this shape have varied over time.

It is important to embrace and celebrate body diversity, recognizing that beauty comes in different forms.

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